Industries We Serve

Niche-Specific Marketing. One Client Per Market.

We don’t apply the same playbook to every vertical. Each industry below has its own strategy — built on what actually works in that niche, in your market, in 2026.

One client per niche · Month-to-month · You own everything

Or email me directly: kayce@abodetheagency.com

Kayce Sadler, founder of Abode Marketing, on a client call

Kayce Sadler, founder. You work with me directly.

One client per niche, per market — so your competition isn’t reading the same plan.

Pick your industry

Six industries. Six playbooks.

01

Law Firms

Personal Injury · Family · Maritime · Criminal Defense

Search-first marketing built for solo and small Louisiana law firms — practice-area pages, Google Business Profile, and intake-focused copy that pre-qualifies callers.

Clients: Kopfler & Hermann · Dixon Injury Law

See the playbook →

02

Insurance Agencies

Independent agencies · Lead generation

Google Ads, landing pages, and authority content that build a primary lead source for independent insurance agencies — not just brand awareness.

Clients: CRS Insurance · Coastal Insurance

See the playbook →

03

Medical Practices

Surgical specialties · Multi-location practices

Local SEO, content, and reputation work that grows recognizable medical brands in saturated markets — from spine to neuro to primary care.

Clients: Apex Spine and Pain Center

See the playbook →

04

PT & Wellness

Physical therapy · Chiropractic · Wellness clinics

Niche-specific local SEO and content that turns new wellness practices into the recognizable name in their coastal or community market.

Clients: 30A Valley Wellness & PT

See the playbook →

05

Construction & Home Services

GCs · Trades · Home-services operators

Local search and lead-gen built around the service areas you actually want to win — with Google Business Profile and service-page work that ranks.

Clients: Service-area SEO that converts

See the playbook →

06

Professional Services

Accounting · Consulting · B2B advisors

Authority-building marketing for professional-services firms — content, LinkedIn presence, and search visibility that supports a longer sales cycle.

Clients: Authority + AI-search visibility

See the playbook →

Kayce Sadler, founder of Abode Marketing
How we work

One business per niche, per market.

We don’t apply the same playbook to every vertical, and we don’t hand the same plan to two competitors in one market. Every engagement is built on what actually works in your niche, in your city, right now.

Everything is done in-house, and you work with me directly.

Client reviews

What our clients say.

Quoted word for word from the business owners we work with.

“Our law firm has been working with Abode Marketing since February of 26. This company has an outstanding marketer in Kayce Sadler, who has great digital marketing expertise. She has been hard-working, creative, and effective!”

Joseph Kopfler

Owner, Kopfler & Hermann Law, Houma, LA

“I had a wonderful experience working with Kayce on social media marketing for my law firm! She was incredibly professional, warm, and easy to work with throughout the entire process. She consistently went above and beyond, was always willing to help, and made everything feel seamless. I really appreciated her creativity, responsiveness, and genuine dedication to helping my business. I would highly recommend Kayce to anyone looking for someone who is not only talented at what they do but also a pleasure to work with!”

Camerin Dixon

Owner, Dixon Injury Law, Miramar Beach, FL

“Abode Marketing runs all of my ads for life and health insurance, and it’s been my main source of leads. Kayce knows exactly how to target the right people and keeps everything running smoothly. Highly recommend if you want real results without wasting time or money.”

Charlie Solar

Owner, CRS Insurance & Financial Services, Lafayette, LA

Read all our reviews

FAQ

Questions about our industries

What does “one client per market” mean?
We take one business per niche in each market, so the strategy we build for you is not handed to your direct competitor down the street. If your market is already taken for your business type, we will say so up front.
Is my industry a fit if it is not listed?
If you run a service-based business and want to grow through search-first marketing, we may still be a fit. Start with a free visibility audit and we will tell you honestly.
How do we get started?
Book the free visibility audit. We look at how you show up on Google, the map pack, and AI search, and you leave with a written report whether or not we work together. Ongoing work is month-to-month with 30 days’ notice.
Which industries does Abode Marketing specialize in?
Law firms, insurance agencies, medical and dental practices, physical therapy and chiropractic clinics, builders and home service companies including roofing, HVAC, and plumbing, and professional services such as accountants and financial advisors.
Why does Abode focus on specific industries?
Each industry has its own search habits, rules, and review patterns. Knowing them means fewer wasted steps and copy that fits your customers.
What if my industry is not listed?
Ask. If we have not worked with a business like yours in your town, we will tell you honestly whether we are a good fit before you invest time in an audit.
Example graphic: customer reviews stack for a fictional insurance agency, shown with sample data
Why focus matters

Marketing that speaks your industry.

Every industry searches, reviews, and buys differently. A law firm needs careful, factual copy. A roofer needs to be found after a storm. A medical practice needs privacy handled with care. Knowing those differences saves time and keeps the copy believable.

Abode Marketing works with one business type per town and builds each plan around the customers, rules, and seasons of your industry.

Who we work with

Industries we know well.

The industries we serve most, and what the work looks like for each.

01

Law firms

Practice-area pages, careful copy, and reviews handled within the rules.

02

Insurance agencies

Local visibility for independent agencies, with a page for each line and each town.

03

Medical and dental practices

Provider pages, privacy-aware review replies, and real photos of your team and space.

04

Physical therapy and chiropractic

Service pages and reviews that help patients know what to expect.

05

Builders and home services

Project galleries, storm-ready roofing pages, and HVAC and plumbing visibility.

06

Professional services

CPAs, financial advisors, and consultants who win business on trust.

Start with the audit

Don’t see your industry?

If you’re in a service-based business and want to grow with search-first marketing, we may still be a fit. Start with a free visibility audit and we’ll tell you honestly.

Month-to-month · 30 days’ notice · You own everything we build

Or email me directly: kayce@abodetheagency.com